ANRO’s passion and dedication to leading an ever-changing market through advanced technology is the reason we are home to not one, but two HP T300 Digital Inkjet Web Presses!
“ANRO came through big with this project. You provided your usual exceptional personal service, and even better, squeezed through even ahead of deadline, despite all the difficulties and back-and-forth. Thank you for delivering an exceptional product that we've all been very proud of.”
- Matt S.
This fully integrated direct mail, online, and mobile system, powered by ANRO Analytics, maximizes the impact of your marketing campaign with increased visibility for amplified results.
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In today’s digital-first world, direct mail remains one of the most powerful and reliable ways to drive sales. Unlike digital ads that are easily ignored or blocked, physical mail demands attention, builds trust, and inspires action—leading to higher engagement and conversion rates.
The United States Postal Service processes an astounding 400 million mail pieces daily, reaching 98% of the U.S. population within just three days. For businesses looking to leverage this extensive network, Priority Mail Open and Distribute (PMOD) offers a game-changing solution.
Direct mail has emerged as a marketing powerhouse, driving engagement through tactile, sensory, and interactive techniques. The USPS TSI Promotion enables businesses to close the attribution gap, leverage omnichannel strategies, and create unforgettable campaigns that inspire action.
Anro partnered with the zoo to create a direct mail campaign with personalized full-color letters sent monthly to members. The results? Increased engagement and renewed memberships. Read the full case study!
As we approach 2025, the United States Postal Service (USPS) continues its commitment to encouraging direct mail usage and demonstrating its value to marketers. The newly announced promotions offer exciting opportunities for businesses to enhance their marketing strategies while enjoying postage discounts.
Discover how printing on paper can be an eco-friendly choice. Learn how sustainability print practices and partnerships with carbon-neutral printers like Anro reduce environmental impact, supporting a greener future through direct mail.
Choosing between version printing and variable printing can greatly influence the effectiveness and cost of your direct mail campaigns. Understanding the difference can help you optimize for quick turnaround times, lower postage costs, and better results.
Hey there, mailing enthusiasts!
We’ve got some exciting news that’s sure to put a smile on your face—and a little extra cushion in your budget.
At Anro, we’re not just committed to providing top-quality products and services; we’re also dedicated to making a positive impact on the environment. We’re excited to share some significant updates on our efforts to reduce our carbon emissions and contribute to a more sustainable future.
You read that right. Digital marketing in your physical mailbox. You can now digitally preview your mail that’s enroute to your mailbox through the USPS’ offering, Informed Delivery. Informed Delivery allows users to see grey scale images of the exterior of letter-sized mail pieces before they arrive. “I signed up about a year ago,” says Paul DeSantis, ANRO’s CIO and VP of Strategy.
The “green phase” for our area is just around the corner, and while that means we’re still not completely out of the woods yet with COVID-19, there’s something that feels really good about being told we’re “in the green.”
West Chester, Pennsylvania; May 18, 2018 – ANRO Inc. received the 2018 Supplier of the Year award from the Philadelphia DMA. This award was presented to Jim Spinelli, CEO and David Spinelli, President of ANRO during the Benny Awards Ceremony on May 17, 2018. The Philadelphia DMA elected ANRO to receive this award to recognize the company’s dedication to progressive technology and leading solutions in the industry.
How can you tell if your 1:1 print efforts are working? Measure them. Even if you don’t have a full-time staff of business analysts, creating a simple ROI doesn't have to be daunting. Here’s how to get started.
Marketing communications are changing at record speeds making it more important than ever to be relevant and captivating. Command attention from your direct mail with some of the most innovative technologies available today.
According to a survey by Forbes Insights, 64% of global marketers “strongly agree” that data-driven marketing is crucial to success within a hyper-competitive global economy. An additional 27% agree.
